Historically, the growth markets have served as somewhat of a repository for products and concepts from the developed markets. Haworth has a different approach, viewing this new era as one where the best ideas will come from everywhere. We believe the xFriends platform will provide a voice and opportunity to share great ideas in the parts of the world that are now leading growth globally.
This is particularly relevant given the tremendous impact of technology that is driving rapid change in how and where we work. No single supplier can define product and service solutions that can help clients address the unique challenges that this rapid change creates, which is why Haworth is engaging with thought leaders, product designers and members in the communities where we operate to develop and evolve a value proposition that will support our clients as they navigate through the exciting and dynamic regions we serve.
Already joining the xFriends platform are high-profile and emerging brands which are represented on this site. Haworth is excited to be bringing these brands to our open platform as they each have research and ‘stories’ that are of value to the new workspaces that are being created at record speed in the Growth Markets.
Now please join us as we share a new community of innovative ideas, products, services and communities. We invite you to take this journey with us.